Who We Are


Documenting the beautiful and painful moments to compel others to live a life worth living

PurelyRuined Studios was established in 2012.

We strive to hand craft and create videos that will move people through powerful stories to do better and be better. Whether the project is your wedding day, to communicate your company's passion, or to share that burning story on your heart, we make sure we work with you to communicate clearly and professionally through a video.

Our main line of work currently is wedding videos, and we love it! Sharing love and celebrating love is one of the greatest things to do in life! Then, we get to put all the memories together for you and let you have it for the rest of your life!!
We truly can't believe this is our job.

We also want to do more, If you haven't noticed already, our name is a paradox: it is inspired by this idea that life is still beautiful even in those painful moments. Like the strength of a mother who has lost a child and still wants to help others who have to go through the same thing, or a family who gives everything to build an organic bakery to try and improve our country's health and wellness.
These people, these stories, are what drive us to create videos that will move people.

So hear us when we say, we want to hear 'your' story.


The first thing that happens after you fill out our contact form below is you will receive a phone call from Holly! We will have a nice meet and greet to see if we are a good fit for each other and go over what it is you need most for a video.
Then, if all is well we get to dive into more details and soon meet up in person and start creating!


Something that is really important to us is you.
If you are getting married, you don't want strangers at your wedding.
If you are a company, you want to know the people who are communicating your vision
and if you simply want to share your story, then well......we need to get to know you.
We take the time to get to know you, your needs and we make sure we communicate that through your video, otherwise why even try, right?
No cookie cutters here, every video is different because every person is different.

What Equipment We Use?

We are DSLR lovers! We use Canon DSLRs, mono pods, tri pods, Sennheiser mic and some other really cool stuff.

We edit within Final Cut Pro X and design our own Website, business cards and dabble in print design.

We love to create!

Meet the team


Holly Gerecke


Hello, I’m Holly.

I grew up in Minnesota and have been creating videos for about 12 years.  The first video I ever made was as a young teen with a VHS Tape.  I had gone through a traumatic experience that lead me to leave my friends in middle school (my life was over as a teen) I took that experience and had to create something through it = my very first video.

After that I took every opportunity I could to create a video for something, a class, graduation, someones birthday, or simply home videos.  I eventually took it all the way to building a video team at college in Bloomington MN.  That is also where I met my husband.  We fell in love while being able to create promotional videos for the college we attended.

Now I guess is the part where people say the rest was history.  We got married, started this company, had 2 incredibly beautiful daughters and live in adventurous Austin TX!

I am one happy woman!

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Ryan Gerecke


Hello, I’m Ryan.

I have a huge passion for art and technology, which is why I love being a videographer.  It all started my senior year in high school when I took a broadcast production class that I learned videography was definitely for me.

I looked forward to that class everyday. What was a three hour class seemed like only 1 hour; time just flew by! I learned how to use my creativity and artistic talent in a way I never had before by using cameras and computers it was a perfect fit!

This new found passion propelled me to learn more about this craft and prepare myself to make it a career. It wasn’t until I met my future wife that I was able to do something with all the knowledge and skills to take it to the next level. We worked together on many video projects for the college we attended and discovered that we complement each other in almost every aspect.

Now after starting our own business we love capturing what we see around us with a fresh perspective and in a totally unique way.  This is what makes our job so much fun because it feels like there are endless possibilities. Let us show you!

What are they saying?

We made a friendship through this experience that made the wedding day feel so much more loved with them filming right next to us. The time they put into making their videos tailored to represent your style as a couple and little details Holly added make everything absolutely priceless. Everything I was looking for and more without a doubt.Leslie
We are dying! Such an unbelievable sneak peek into the best day of our lives. Ryan and Holly were absolutely fantastic. Having a video wasn't at the top of my priorities for the wedding, but their service and the finished product was by far one of the best investments we made for our big day! I have, and will continue to, recommend them to any friends getting married! Mary Katherine
It takes me back to that day and reminds me of how special it was from beginning to end. This was definitely money well spent and I am not only glad that we decided to hire a videographer for our wedding day, but that after weeks of checking out countless companies, decided to go with PurelyRuined Studios.Theresa

PurelyRuined Studios Reviews, Best Wedding Videographers in Austin - 2015 Couples' Choice Award Winner

Our Work


For pricing, please contact us and we would love to chat with you about your big day!

We make it simple.

Relive your wedding day

  • 2 Videographers
  • Your Featured Wedding Film
  • Full Ceremony
  • Toasts
  • Designed DVD Menu
  • 4 DVDs

Our Journal

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Abby / David | Austin, TX

This day was planned to the T but when it came everyone just sat back, let loose and enjoyed it!…

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Megan / Matt | Chateau Bellevue

Megan and Matt are the definition of classic!  This ceremony was absolutely breath taking and everything was so perfectly in…

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Savannah / Mark | The Ranch At San Patricio

We have known Savannah and Mark long before this memorable day!  Savannah is so full of life and Mark is…

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Jill / Brandon | Shiner, TX

This wedding was the definition of country sweet!  From the stunning classic church, the beautiful lace dress, hand written love…

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Megan / Brandon | Classic Oaks Ranch Austin TX

Megan and Brandon are very down to earth, relaxed and the most caring kind of people.  They lead with their…

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Shelby & Ryan – Camp Lucy Austin TX

Shelby and Ryan have a story and they wanted their day to shine the love of Christ!  Their love, joy…

Get In Touch

We would love to hear from you, meet you and create something awesome with you!

One of the most amazing parts about our job is that we get to meet tons of great people like yourself!

 Looking forward to communicating your story!

 Let’s Connect